Tag Archives: Forty Winks

There’s a new kid in my underwear drawer

You know those times when you hit on a piece of clothing that’s truly going to become your new favorite (hello J. Crew Minnie Pant)?    Yeah, well that happened to me last night.  Having realized that my underwear drawer was depleted from an embarrassingly long absence from the laundromat,  I grabbed a pair of Calvin Klein’s Seamless Bikini bottoms from work (PERK!) before heading home for the evening.

After my nightly shower and the lotion fest that followed, I slipped into these lovelies and my mind was blown.  I had expected GOOD but these were GREAT.   The material is amazing (primarily nylon and spandex) and there’s nary a bit of bulging skin in sight.  Perhaps the best part is that these undies simply do NOT move, meaning you won’t be digging at them throughout the day.

I’m very much a convert.  And I do realize that I’m talking about underwear here and that my enthusiasm may be considered a tad dramatic, but I want you all to experience these bikinis too.  They. are. great.  XOXO

underwear, calvin klein, seamless classic bikini, comfortable underwear, panties, no dig,

$12 at Forty Winks

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Help our new girls become bra fitting experts!

We’re so excited to welcome two new employees, Lauren and Susie, to Forty Winks.  After over a month of training, these ladies are almost bra fitting experts, but still need a bit of practice.

Here’s where you come in.   We’re asking you to stop by Forty Winks on Saturday, April 27th from 12p-6p for a fitting from Lauren or Susie.   Both Meredith and I will be here to ensure that any and all questions are answered, but Lauren and Susie will be our main fitters during these hours.  If you don’t need a fitting, bring a friend that does (we’ve all got ‘em!).

The best part?  In exchange for your patience and your contribution to “breast education”, we’ll give you 10% off your entire purchase, even if you just bring a friend to be fit.  Hope to see you Saturday.

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Help our newest employees become bra fitting experts. Come to Forty Winks on Saturday April 27th from 12p-6p for a fitting from our new girls and we’ll give you a 10% discount.

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Underneath it all

We are excited about the latest exhibit at Fort Point Arts Community in Boston, Underneath it all: Desire, power, memory & lingerieIt will be on view until April 21st with a reception this Thursday, April 18th from 5:30-8pm. This traveling exhibit showcases ten female artists from around the US, four of whom are from the Boston area. These artists interpret varying aspects of lingerie through traditional female techniques, such as quilting, sewing, and embroidery with non traditional materials.

As a lover of the arts and of lingerie, I am looking forward to seeing what these talented artists have created. Hope to see you there on Thursday!

Images courtesy of FPAG.

undeware undeware21

 

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Best yoga bra ever: Miel’s Nana Bra

With summertime inching closer and closer, some of us are hurrying to the yoga studio in an attempt at achieving a rockin’ body before the heat hits.   For me personally, new gear is a total motivator, so when Miel’s Nana bra arrived in bright colors, my lazy attitude towards increasing my heart rate started to change.

Would I run in this bra?   No, but the improved hook back closure totally doesn’t dig when I’m on my back crunching like crazy and the light ruching around the cups actually gives some shape to my bust.  It’s perfect for low impact activity like yoga, pilates, and barre workouts.

Mint and coral are the new summer colors and are available for purchase here www.shopfortywinks.com/miel – You will love.

Miel's Nana Soft Bra

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Donate a bra – Get a Discount

Free the Girls, Forty Winks Bra Drive, Ladies of Cambridge, Ladies of Brookline, Ladies of Boston, Ladies of Belmont, Ladies of Weston, Donate bras

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Fashionably Late Runway Show with Forty Winks

As promised, here are the professional shots taken that night (a sllllight upgrade from our Instagram shots).  Click each photo for more information on what the models are wearing.  Enjoy!

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Anna is wearing pieces from the Stella Lace collection by Stella McCartney.

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Katia is wearing the Push Up and Shorty from Marlies Dekkers’ Space Odyssey collection.

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Nikki is wearing the Milla bra from Lascivious and the Dame de Paris Shorty from Marlies Dekkers

 

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Ashley is wearing the Balcony Bra and Shorty from Marlies Dekkers’ Dame de Paris collection.

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Anna and Meredith, wearing Stella Lace and Gold Hawk’s stunning Lace Trimmed Chemise.

 

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Anna is wearing the Dentelle Contour bra and Culotte from Elle Macpherson Intimates.

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Katia is wearing the Mira Slip from Fortnight.

 

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L to R: Ashely in the Feathers bra from Natori, Nikki in the Lisbeth Corset from Marlies Dekkers, Katia in the Fortnight Mira Slip, Meredith in the Elle Macpherson Exotic Garden Bra, and Anna in The Elle Macpherson Dentelle Contour Bra.

 

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Valentine’s Day Lingerie for ladies on a budget

Budget Lingerie, Forty Winks

 

 

 

Hanky Panky After Midnight Side Tie Underwear (available here)
Maison Close “Le Petit Secret” Garter Straps (available here)
Hanky Panky Signature Lace Garter Belt (available here)
Eberjey Delirious Set (available here)
Gerbe Sunlight 20 Stay Ups (available here)
Maison Close Rue Des Demoiselles Garter Panty (available here)

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Come celebrate love at Forty Winks

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An Ode to Soak.

It was so nice to have a long weekend, especially because I got to sleep in late and watch the beautiful presidential inauguration yesterday morning all curled up in bed in my Eberjey pajamas… I was so moved by the momentousness of the occasion, that I even stood up in my bedroom for the swearing-in. Silly, I know… but it made me feel like I was there in DC!

When it was all over,  I had a much more mundane task at hand: laundry. It was downstairs to the washing machine for most of my clothes. But not my lingerie!!! Since I had my very first bras as a preteen, my mother taught me the importance of hand washing one’s bras to make them last as long as possible. Needless to say, in my time working at Forty Winks, my lingerie collection has expanded quite a bit… so hand-washing has become a weekly ritual!

A few years ago I would have dreaded the day I had to handwash so many bras, undies, camisoles, and chemises… but since I discovered Soak, laundry day has become one of my favorite days of the week! Soak makes handwashing easy and gives me the opportunity to notice the finer details of all my pieces. I think this appreciation of our clothes is lost when we simply “throw them in the washing machine.”  After washing my delicates, by air -drying them I then get to enjoy the transformation of my bathroom into a colorful display room of lovely lingerie!

The beauty of Soak is that is doesn’t need to be rinsed out. You simply fill up your sink or a wash basin with cool water and add about a teaspoon (or “one little squeeze” in my inexact method) as the water is running. Then place your lingerie into the soapy mixure and let it sit for about 15 minutes, scrubbing a little if necessary. Be sure to do separate soakings for darker and lighter colors of course! After fifteen minutes, you can squeeze out the excess liquid and lay out the lingerie to dry.

The Soak does not need to be rinsed out because it has some magical property that helps maintain the elasticity of your garments. Well, not magic exactly… but rather a special formula made from biodegradeable, eco-friendly ingredients  that removes dirt and odors from the garment without leaving any detergent behind in the garment – just a light, fresh scent! I have sensitive skin and have never reacted to the scented Soaks, but there is also a scentless version if you are particularly sensitive to detergents of any kind

To keep my lingerie fresh and clean between “soaks,” I spray my bras and chemises with the Laundress Delicate Spray. This spray is not only lightly scented to make everything smell wonderfully fresh, it also is antibacterial! This is an especially great feature during the summer when even the finest of ladies sweat a little…

Wishing you all happy laundry days to come,

Ari

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Black is the color

Despite the current trends toward color, I just love to wear black.  Everyone is always telling me that COLOR is where it’s at this season, (I mean does J Crew even sell neutrals anymore?) but when faced with the decision to buy cobalt blue or plain old black, I always leave with the latter.  I’m okay with this…I mean I AM 30.  ;)

So true to form, my lingerie drawer leans towards darker hues; I just feel good in them (and isn’t that the point of lingerie?).

Given my love of black, you can imagine that our latest shipment of Zinke has got me pretty tempted.  The Daisy Romper and the to-die-for Rosalie Robe feature beautiful, sophisticated eyelash lace in JET black.    The contrast of black lace on the skin is stunning; it’s sweetly romantic as the pictures below highlight, but it also packs a drop dead sexy punch.

What do you think?  What colors make you feel pretty?  Tell me why.  -R

 

 

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