I am dreaming of spring. There is snow falling outside but spring must be coming soon. And with spring comes flowers. I love the floral motifs one finds in lingerie… generally the more over the top the better! So enjoy this little burst of spring florals!
Confidence is a thing I think a lot of people struggle to find. But when you have it…. its fantastic. One of my favorite images in the moodboard this week is the one of the very tall bride with her shorter partner. Always fun and impressive to me!
We’re so excited to be a part of Boston’s newest shopping app, Boutikey! Designed to bring news from local boutiques directly to your phone in an Instagram-esq design, Boutikey effectively brings exciting deals, new arrivals, and in app loyalty programs to shoppers through a sleek and interactive platform.
What can you expect from Forty Winks on Boutikey?
Not only will we be posting pictures of our loveliest new lingerie, but we’ll be sending you real time deals, sales, and event listings. Want more? For every $400 you spend at Forty Winks, we’ll give you $20 to spend at the store. Just be sure to let us know you’re a Boutikey member and we’ll update your account right on your phone.
Your next steps.
1. Download the Boutikey App (available only on iPhone for now http://boutikey.com/)
2. Follow Forty Winks (search “Forty Winks Lingerie”)
3. Make a purchase in store and show us your Boutikey app. We’ll verify your purchase and you’ll be on your way to that $400 sweet spot. Once you hit $400, your app will show that you have $40 to spend here at the store!
4. Enjoy your free lingerie!
I happen to adore Valentines Day. Less so for the romantic overtones and more for the sparkles and hearts and candy. Valentines Day as a kid was so fantastic: making the shoebox mailbox for all your cards at school! Here’s to recapturing that super fun day!
xoxo (and extra for v-day! xoxoxoxo) Jemesii
Want to add some “wow factor” to your Valentine’s Day lingerie this year? So do we!!! That’s why we’re carrying some extra special pieces this year to make you sure you look AWESOME on the 14th!
Forty Winks is thrilled to announce that we are now carrying Bordelle of London. The incredibly hot Angela Dress hugs your figure in all the right places with straps held into place with stunning gold zipper running along the back, and gold-plated garter clips. The artful contrast of the little bow in front and the bondage-inspired straps is just…. perfection.
For those who want to add a little mystery to the evening… check out this stunning Lise Charmel Precieux Tissage bodysuit and eyemask, both featuring gorgeous red Swarovski crystals that catch the light from every angle.
Tired of the usual black lace and red satin? (Not that either is bad: don’t get me wrong…) How about… tangerine? Have fun in this knockout color of the tried and true Panache Andorra bra and matching tanga. With band sizing as low as 30, and cups up to a beautifully-fitting H cup you’ll be comfy in this set far beyond Valentine’s Day. The color is a great reminder that spring is on the way!
Still love black lace, but want to mix it up a little? Have you ever seen undies this cool? Me neither. Thanks, Else!
And last but not least, my personal favorite: the Lascivious Milla Bra. This halter cut-out bra gives a roundness to your breasts without the ususal push-up construction, making it comfortable AND dead sexy. I recommend wearing it with the Lascivious Kitty Ouvert Panties for a naughty touch… (pun intended!)
Happy shopping and happy almost-Valentine’s Day!!!
We’re loving Meredith’s recent Instagram posts; they’re so bright and cheerful. Plus they highlight some of our newest and springy-est lingerie arrivals. Getting so (so so so so so) ready for summer. xoxo!
I love seeing vintage lingerie… in part to see the workmanship but also to imagine strapping oneself into a bullet bra or boned corset. We see a lot of retro-inspired styles and I think they bring the best of the fashion with none of the discomfort! Enjoy!
It’s no secret that Forty Winks loves Fortnight. The attention to detail, the fabrics, the fit…it’s all perfect. Their lookbooks are consistently amazing too. Below are shots of the pieces we picked up for early Spring/Summer. Enjoy!
All these pieces will be added to the shopping portion of our site over the weekend. Can’t wait? Stop by the store!
My tastes run towards the extreme; a well known phrase of mine is “I don’t so much do subtle.” However, working in the world of underthings has really shown me some of the beauty in simplicity. My new favorite bra is a simple black mesh, with pared down straps and a hint of edge. So this moodboard is celebrating the lovely subtle nature of simplicity. Enjoy!